Motivated sellers do not do deep research. They are feeling a lot of pain and need relief – fast. They often turn to the internet to find a solution, and type in something like: ‘Sell house Anytown USA’ or ‘Buy My House.’
They won’t go 5-6 pages deep in Google... almost always they look on the first page and go with the closest website to what they need.
Your job is to be the website that motivated sellers choose, which means:
- Ranking your website high on Google searches.
- Having the right words (keywords) that connect with your customer.
Meeting those two objectives means you know ahead of time what words motivated sellers use to search. Using keywords strategically has become a real science requiring a lot of in-depth planning.
Lucky for us, there are a bunch of tools available that can help us figure out keywords that will bring the most people to our website.
Do You Really Need A Keyword Research Tool?
Before we dive into the sea of…
JP Moses
is a real estate investor in Memphis, TN, with experience ranging from land lording to note buying, rehabbing, and wholesaling. However, wholesaling is the area that he enjoys most and where he bring the most experience and expertise to his students.