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Business Development

Determine Value in 3 Simple Steps

OCTOPIWhat determines market value? 

Raise your hand if you know the answer. Don’t just shout it out like a… shouter. I demand
order in the classroom of Preston Ely.

Anyone? Bueller?

You. In the front. Staring at the screen right now. Reading these words…

Yo, you! What’s the answer?

Okay, I’ll just tell you… 

It’s whatever two people agree the value is.

Ain’t that some crazy!? Whatever two people agree that it is. Unfreakinbelievable. I love America. I say you and I go up to D.C., agree that the White House is worth $100 bucks, and flip it for a cool mil.

No, seriously, as we all know, the market value of a house in North America is whatever Zillow says it is.

Stop laughing. 

Okay fine, you got me. It’s whatever Zillow says it is… MINUS 20% or so. The 20% variance is what I like to call their “fraudulent enhancement of value in order to generate more illegitimate leads for Realtors” BS.



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