You know the saying, “The best things in life are free.” Well, in the case of marketing for your real estate investing business, this can ring especially true.
What’s up, Moguls, Jason Lucchesi here, and I remember when I was starting off as an investor, and I had no marketing budget. Let’s just say that I understood very well how to stretch a dollar.
The good news is... today, we have a ton of awesome resources that I didn’t have when I was starting in 2008. At that time, social media was just starting to take off.
Today, Facebook and YouTube are two HUGE marketing tools that I would recommend, especially because they cost nothing.
Posting on Facebook? Cost = nada.
Making videos like the ones I post on YouTube? Cost = zilch.
You get the idea.
So, how do you take advantage of these free marketing resources? There are many, many ways – but I want to cover just a few today.
Using YouTube to Build Your Cash Buyers…
Jason Lucchesi
Jason Lucchesi is the co-founder of real estate and marketing company Global Fortune Solutions, LLC. Jason has been in the real estate industry since 2002, where he began his career as a Loan Officer. His career flourished in the mortgage business when he accepted an Account Executive position with Countrywide in 2004. Within his first six months, he had achieved the #1 Account Executive in the Midwest territory. In January of 2006. During this time, Jason began investing part-time in multi-family rental properties while also becoming involved in wholesaling. By 2006, Jason was transferred to the Indianapolis area to save a struggling branch. He quickly took the branch out of the red into the green while also beginning to purchase distressed residential properties part-time. In 2007, Jason began pursuing his ultimate dream of becoming a full-time real estate investor and began investing in REOs in 2008. Since then, Jason has been involved with many aspects of real estate including short sales, tax sales/deeds purchasing, purchasing homes in distress, wholesaling, and many other avenues. Jason has been married to his wonderful wife Jamie since 2007, and they are proud parents to their sons Brady and Gavin.