Business Development
REI Biz or REI Hobby Part 2: What's the Difference?
Fasten your seat belts, because we’re about to jump headlong into another amazing conversation with real estate investor, David Corbaley. We’re talking about the basic structure of your business – are you building a legitimate business? Or is working real estate a hobby for you?
You Must Know…
The important point here is not that one is right and the other wrong. It’s not that at all. The main point we want to emphasize is that you must know what you want. Only then will you be able to do your best in either arena.
In our first awesome session with David, we had a general discussion about the difference between building a business and having a real estate hobby. We discussed how each investor should get honest about answering the question: “Where are you right now?”
And then: “Where…
David Corbaley
joined the military right out of high school and became a special forces green beret. After 10 years he exited and joined the Seattle fire department. He started his real estate investing career in 2002 and bought his very first property on a lease option. After learning multiple ways to do a deal, like most investors do, he found a serious issue: He kept going broke. He was doing everything the courses said, direct mail, signs, ads and everything else. Same results: Do a deal, get paid, then find himself with little money all over again. Do another deal, get paid, etc. Over and over. The problem was not having leads to fuel his business. No leads or sporadic leads = no/sporadic business.
Finally, he went back to his Commando roots, and approached it from an unconventional standpoint. Then it happened. After 2 years of R&D and testing, he relaunched in 2006 and ended up doing 7 figures that year. It’s cool to have become a sought after marketing master. Companies now seek him out to consult for their business and marketing strategies. He’s known as “The Marketing Commando”, and for good reason: He’s trained thousands of real estate investors and business owners how to turn on the REAL power of marketing in their business.
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