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REI Tech

Email Marketing Made Simple

Email marketing is a powerful tool that can make or break professional relationships. With the rise of social media and other communication platforms, people have been trying to proclaim the death of email.

These statistics might suggest otherwise:

  • Email’s conversion rates prove to be 40x higher compared to social media platforms (Facebook, Twitter).
  • Relevant emails give you more revenue than broadcast emails – by 18x more!
  • On average, people check email on their mobile phones more than 25 times per day.
  • Nurtured leads are more likely to make larger purchases (by 47%) than non-nurtured ones.
  • Personalized emails are more effective. It improves the ‘click-ability’ of the email by 14% and conversion rates go up to 10%.

Despite the popularity of social media, emails won’t be going away anytime soon.

Email marketing is still an effective way of communicating with leads/clients and connecting with them. It’s a perfect avenue for making use of emails to send messages, promotions,…


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