For those investors in the “hustle” phase of your business, are you committed to doing whatever it takes to get things going?
I mean whatever it takes?
Steven Howell here, and today I’ve got a marketing tip sure to help you grow your business. It has to do with bandit signs.
Yep, I said it. Bandit signs.
Should this be your only lead generation strategy? No.
Do bandit signs still work very, very well? Yes.
They Really Work
One of my students in Delaware gets most of his deals almost exclusively from bandit signs!
I remember vividly waking up at 2 am on Saturday morning, putting out 100 signs, and then coming back home at 5 am to get a few more hours of sleep. (Code enforcement officers don’t patrol on the weekends, FYI.)
I literally can’t even count how many times I put out bandit signs. Goodness gracious it was a lot! But I’m so glad that I paid that price because I gained my freedom.
Back then I was fighting tooth and nail to get out of a corporate job that I hated. Maybe you can relate. My point is that every bit of sacrifice was worth it.
If you find yourself “hustling” right now, keep going. Pay your dues. Pay that price. It’s worth it.
It’s So Easy
I like bandit signs because:
-
They’re not rocket science. You put out some simple signs and you get calls!
-
Do this immediately, and you’ll get immediate leads.
We both know that if you’re going to get anywhere in this real estate game, you’ve gotta get your phone ringing. You’ve gotta be marketing. Wisely, of course.
Marketing is everything, right?
Let me ask you a question. It might sting for a second, but in the end, it will help you. If you’re honest. Here goes:
What specifically have you done this week to legitimately help people in your market solve a fierce and intense problem with their real estate and get your darn phone ringing?
If you have done something, good. Keep doing it! Keep getting better at. It will pay off soon enough in Benjamins.
If you are drawing a blank, it’s time for some bandit signs.
The Right Tools Make it Even Easier
The first step is committing to do what it takes to put out bandit signs. The next step is to make sure you have the right equipment.
Make sure you invest in a Sign Stapler, which is a tool for putting up AND taking down bandit signs quickly and easily.
It is a must-have tool!
Signs placed at ground level with H-wire stands get pulled like weeds and H-wires are expensive. Not to mentioned that climbing a ladder with nails is inconvenient.
Measuring a whopping 4-feet long, the sign stapler can put up signs over 10 feet high in a matter of seconds, yet it’s small enough to fit in the trunk of your car.
You can get your sign up in seconds... BAM! BAM! BAM! ... done!
This means more time with family.
The sign stapler is going to be your new best friend.
It’s not only easier, it also gets you better results because your signs will be up higher than others and stay up longer.
Do yourself a favor and pick up a sign stapler today.
What to Say
You can also order blank bandit signs and a few stakes from Sign Stapler. They have super-cheap prices. I personally like blank white bandit signs the best, and I recommend ordering 100–200 to start.
Use a huge blue magnum sharpie on the white sign. It’s proven by scientific studies, which I am not going to share with you (J), to be readable at the farthest distances.
Simply write out as big as possible:
We Buy Houses
for CA$H
XXX-XXXX
Yes, use a 7-digit phone number. You can write it bigger, and readers will think this: “I’m confident, I’m local and I don’t even need to write my area code because you should know about me!”
Well, that’s my tip for the day...
Take it and run with it. Happy stapling.
Share
Got any great stories about deals you got through bandit signs? Share them below!
1. Commit to do what it takes to get leads.
2. Order a sign stapler and some blank bandit signs.
3. Persistently hang up your bandit signs on weekends.
4. Answer those calls that are sure to come in and watch your business grow.
Steven Howell
Steven "Steve" Howell is the owner and CEO of Inner Warrior Consulting LLC, a training and consulting company designed to help entrepreneurs to build their "inner warrior" and gain the necessary skills to be successful in life and business.
Steve is an accomplished wholesale real estate investor, mentor and coach who teaches business building, mindset, marketing, branding and negotiation. Currently located in Dayton, OH, Steve successfully mentors and coaches students across the United States, specializing in helping them to complete "larger spread-off market deals" in desirable area's from a shoe string budget.
Not only is Steve a master at creating cutting edge, very personal and effective training, he also believes strongly in building a lean business with good stewardship and stresses having the right mindset and inner game in order to be a well rounded entrepreneur.
With this in mind, it is Steve's belief that if he can share with you a valuable insight, shorten your learning curve, and ultimately help you to get results in your business faster than you could on your own....MISSION ACCOMPLISHED!
When he's not working...Steve loves spending time with his wife Tyre', family, and friends. He enjoys reading, growing in faith, traveling, dining out, and fitness!