Investing Strategies
Wholesaler Essentials: How to Pick Your "Farm Area"
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Hey Moguls, Steph Davis here…
Let’s start with the basics for this lesson. “Farm Areas” are small neighborhoods that will meet your buying criteria. This is an area where you can focus your marketing and your attention. This allows you to become an expert in that area. You can become easily recognized and your presence can become established.
Sounds good, right?
There is a problem though. Oftentimes, when an investor first starts out, they are in a quandary of where to begin and how to choose their farm area. Those high-end gated communities can look very appealing. Is that the best place to dive in?
Yikes! Well, not so fast… these are valid questions and concerns, but certainly not cause for alarm.
First, you’ve gotta think about exactly why you should pick a farm area. When you’re getting started in a large metropolitan area, if you were…
Steph Davis
started wholesaling in October of 2006. At the time, she had been stuck at a job bartending for the past 10+ years. She was broke and miserable, and desperately wanted out of the bar scene, which I had been stuck in for the last 10+ years.
She ended up closing four wholesale deals by the end of 2006.
Since then, she's closed more deals than she can count, has written two best selling wholesaling courses (Flip This REO and The Cash Buyer Ninja) and continues to teach others how to wholesale with videos, interviews, and as much useful information as she possibly can, because she knows what it’s like to be a broke beginner, struggling to get that first deal.
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