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Investing Strategies

Wholesalers: 3 Reasons Your Buyers Ignore You

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ignoredHey Moguls, JP Moses here…

I’ve been in real estate investing for almost 15 years, and in that time I’ve learned a heck of a lot about this business. For some of you who might be struggling in the area of getting buyers to work with you, I have a few tips, because I know what it takes to get deals snapped up.

Capture the Mindshare

One of the things that you need is to be able to capture the mindshare of your buyers.

Mindshare is: When they think of a certain category, your name pops into their mind immediately.

Let’s think of an illustration. What if I were to ask you to name several brands of toilet paper – the first ones that come to mind? Even though there may be 30 or more brands…most people can only come up with about five at the most. This is because your mind has only captured the mindshare for a certain number of top positions in any given category.

Now try this on several other products and see what happens. Try…


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