Create a note for yourself from this
lesson. Notes allow you to quickly jot down any valuable information you'd like to review later. You can find your notes by clicking on "My Notes" in the profile navigation menu.
Public. Make Private
Want to learn step-by-step how to find, fix, and flip nice houses for MON$TER paydays? Learn more here.
(Note: Want the best system for fixing and flipping houses in the world? Get our 17-Step Systemized Renovation Process, guaranteed To make rehabbing houses fast, fun, & easy.)
Time is money.
And nowhere is this truism more true than in real estate.
Let’s say the loan payments on your flip are $1,500 per month… You gotta start thinking of that stuff as $50 per day (if you haven’t already).
Yes, the clock starts ticking on your closing day. Tick, tock… Tick, tock…
Every additional day between closing and selling means you just lost another $50.
Then think of all the utility bills, taxes, and insurance. You pay more and more – and more – as time goes by.
And what if you see an even better deal come along? But your money is tied up in your current flip? How much extra profit are you losing? (Economists refer to this as “opportunity cost – and it can be even more painful than all your largest expenditures combined.)
The more the clock keeps ticking and tocking, the more everybody else’s cash registers keep ringing.
Make it stop! Make it stop! …
Is there a topic you'd like to learn more about? Request a Lesson
, star of a popular flipping houses reality show, is head project manager of CT Homes LLC, a multi-million dollar real estate investing company, as well as a national speaker with FortuneBuilders Inc, a real estate educational training company. He, along business partners Than Merrill and brother Paul Esajian are some of the nation’s most successful investors and are considered elite experts in buying, fixing, and selling properties.
Module: Investing Strategies
Strategy: Rehabbing / Fix & Flip
Expert: JD Esajian
At RealEstateMogul.com, we’re committed to delivering the awesomest, most practical, actionable content to our members … and that a big part of that is getting YOU to tell us what you'd like to learn from us. Since our REI resources are basically endless, we’d love to tailor our upcoming training as much as possible to precisely match what you, our members, really need and want out of us.
Real Estate Mogul LLC
5023 W. 120th Ave, #102
Broomfield, CO 80020
Real Estate Mogul LLC
5023 W. 120th Ave, #102
Broomfield, CO 80020
This document describes Real Freedom Inc's Purchase Agreement. When you
complete a purchase from Real Freedom Inc, you agree to the terms of the
Purchase Agreement. Please read this document carefully.
This agreement is a contract. Under the terms of the contract, you receive
certain rights due to you from Real Freedom Inc, and you, in turn, give us
certain rights that affect you. This contract also contains provisions that
delineate and restrict your rights about refunds and warranties and that limit
Real Freedom Inc's liability.
Real Freedom Inc reserves the right to not conduct business with you if you do
not agree to the terms set forth in the Purchase Agreement.
Your agreement with the contents of this Purchase agreement is a material part
of the legal consideration that Real Freedom Inc requires as a condition of
Parties to this Purchase Agreement and Disclaimer
The parties to this agreement are RealEstateMogul.com and Real Freedom, Inc,
hereafter "SELLER," and you, the prospective purchaser, hereafter "BUYER".
Persons or entities who are not participants in this contract but who have an
indirect relationship, such as a supplier, joint venture partner, membership
organization, or sales affiliate, are herein described as "THIRD PARTY OR
THIRD PARTIES." The recipient of the product herein sold, where said product
is ordered by and paid for by someone other than the recipient, is classified
herein as if that recipient were the ordering BUYER with the same rights,
duties, and obligations as the BUYER.
Subject Matter of this Purchase Agreement
The subject matter of this agreement is a product, service, or membership
described in Seller's promotional or sales materials of Seller and/or in an
email referencing this website, and said website and/or email and its contents
are incorporated herein by reference and made a part hereof and constitute a
complete description of the product, service or membership that is the subject
matter of this Purchase Agreement. This bundle of offerings, including
additional items promoted on the order page, shall, together, be termed
'PRODUCT' throughout this agreement but the word 'product' shall mean all
elements offered in the sale, whether digital, dimensional, or other license
or right, and include all sales or promotional materials.
Pricing & Terms
Buyer agrees to make one payment today for membership access to the
RealEstateMogul.com website. This membership may or may not require a monthly
or annually recurring fee. Please see the payment terms on this order page.
Purchasers will be called and offered additional trainings. By purchasing you
are agreeing to these call offerings.
Refund Policy and Cancellations
If within thirty days, Buyer is not satisfied with the quality of Seller's
services, Buyer may contact Seller by email at
[email protected] to resolve the conflict and/or seek a refund. After thirty days, cancellation
of the monthly membership is available at anytime by emailing
[email protected] thirty days prior to the next billing date. Buyer may only use and return
Product one time. Please note that Buyer may not return for refund Product due
to reasons of income, or for any other reason that would be inconsistent with
the Earnings Disclaimer.
Rights and Obligations of the Buyer
The Buyer must pay the full consideration for the Product. This consideration
includes not only the purchase price, but other obligations that the Buyer
accepts as well as potential rights the Buyer agrees to forego. By accepting
this Purchase Agreement, the Buyer agrees to receive continuing follow-up
contact from the Seller including email, mail, newsletters, product updates,
product recall notices, product improvements, telephone calls from the Seller.
Seller agrees that Buyer may share Seller's information with other persons or
non-affiliated companies in order to provide Product. Please see Seller's
Buyer accepts full responsibility for limiting unsolicited contact and Buyer
understands that he retains all rights to directly restrict communication or
solicitation from any party including the Seller.
Buyer agrees to allow the Seller to collect, store, and use for marketing
purposes all information collected from, provided by or otherwise ascertained
by electronic means from the Buyer. The Buyer, specifically, and as part of
the consideration paid for this product, waives all right to access, retrieve,
or control such information except that the Buyer retains the right to
restrict contact as described previously.
Buyer understands that cookies may be placed on his or her hard drive that
will provide information to the Seller. Buyer understands that these cookies
or other computer codes will reside on the hard drive and will communicate at
times with the Seller's computer and thereby transmit and receive information.
Buyer may disable or limit cookies; however, this may limit Buyer's ability to
interact with RealFreedomInc.com.
Credit Card Charges and Credit Card Fraud Penalties
Buyer warrants that he or she is over 18 years of age and is of legal age to
enter into contractual agreements in the state in which Buyer is present when
Buyer makes this purchase, and is the true and authorized owner of the credit
card used to make this purchase. Buyer's violation of any of these
requirements may result in civil or criminal prosecution.
Any fraudulent usage of Buyer's own credit card, against Seller, authorizes
Seller's contact with Buyer's credit card companies in order to ascertain
information related to such fraud.
Buyer agrees that if he uses fraudulent means to receive more than one refund,
bank fees, or if he causes a fraudulent dispute claim that results in a
chargeback against the Seller's account, that the Seller is authorized to
re-charge the Buyer's credit card that was used for the original purchase to
the extent that will make the Seller whole. Buyer may also be liable for
Guarantee and Warranty
Product is sold 'as is' without warranty or guarantee of any kind as to
results from use of Product. Seller does not warrant that RealFreedomInc.com,
the information, content, materials, products or services included on or made
available through RealFreedomInc.com is free of viruses, worms, or any other
content that made be harmful to Buyer's hardware or software.
To the fullest extent of applicable law, Seller disclaims all warranties,
express or implied. Seller is not liable for any damages that result from the
use of RealFreedomInc.com or Product, including but not limited to direct,
indirect, incidental, punitive and consequential damages, unless there is an
express agreement in writing to the contrary.
Certain state laws do not allow limitations of liability and warranty. Buyer
may have additional rights if these laws apply.
Assumption of Risk
Buyer agrees to accept all risk associated with the use of this Product,
including but not limited to the use of the product personally or in business,
all taxes and regulations applicable to this product, all legal compliance
issues related to this product. Buyer warrants an understanding that the
Seller is disclaiming all liability from harm of any kind or nature caused
directly or indirectly from this product.
Specific Disclaimers as to "Results Claims," "Income Claims," or "Earnings
Claims" in Sales and Promotional Materials or Product.
Seller makes no claims with regards to income, results or earnings in use of
Product. Buyer's income, results and/or earnings are Buyer's sole
Buyer agrees to indemnify and hold Seller harmless for any and all liability,
actions, causes of action, and damages (including attorneys' fees and other
court costs) that Buyer causes by using the product or information contained
on RealFreedomInc.com that results in a damage award against Seller, unless
limited of prohibited by law.
Right to Stop Selling or Servicing Product or Membership
Buyer agrees that Seller has the right to discontinue the product, the
service, the membership at any time without notice.
Buyer understands that the Seller may discontinue customer service on a
product or service at any time without notice.
California Residents Note
Buyer is entering into a contract that may modify, restrict, or eliminate
rights Buyer has under the California Online Privacy Protection Act of 2003
right to view or modify the content of Seller's database. Buyer waives any
right to force Seller to divulge when or to whom Buyer's information may have
been provided to third parties. In the event Seller elects at its sole
discretion to release information to Buyer, Buyer must clearly establish
Buyer's identity. The required identifying information may include credit card
info, social security numbers, notarized copies of state issued
identification, or other identification sufficient. Additionally, this
Purchase Agreement requires that Buyer agree to use the American Arbitration
Policy, or Purchase Agreement, and not the courts of the state of California.
Buyer also agrees, as part of the required consideration, that any cause of
action is presumed to have arisen in Tampa, Florida, not in the state of
All disputes, controversies or claims arising from or relating to this
contract shall be submitted to binding arbitration in accordance with the
applicable rules of the American Arbitration Association then in effect.
Information about the American Arbitration Association, its rules, and its
forms are available from the American Arbitration Association, 335 Madison
Avenue, Floor 10, New York, New York, 10017-4605. Hearing will take place in
Tampa or Hillsborough County.
The prevailing party shall be reimbursed by the other party for any and all
costs associated with the dispute arbitration, including attorney fees,
collection fees, investigation fees, travel expenses.
Jurisdiction and Venue
If any matter concerning this purchase shall be brought before a court of law,
pre- or post-arbitration, Buyer agrees to that the sole and proper
jurisdiction to be Tampa, Florida unless otherwise here specified. In the
event that litigation is in a federal court, the proper court shall be the
closest federal court to the Seller's address.
Buyer agrees that the applicable law to be applied shall, in all cases, be
that of the state of Florida.
Buyer herewith agrees to receive Notice of Changes, Litigation, Service of
Process, Cancellation, Termination, and Modification of service or product at
the email address provided to Seller on the ordering page. Further, Buyer
agrees that the right to contact Buyer concerning legal notice shall not be
terminated by previously submitted unsubscribed notices and specifically
agrees that any notification to cease contact shall not be binding upon the
Seller in regards to Notice of Change, Litigation, Service of Process,
Cancellation of Product or Service or Membership or Subscription, Termination
of a program, product or website, or Modification of the terms of service or
This Purchase Agreement cannot be modified in any manner between the Seller
and this Buyer unless modifications are made in writing signed by both
parties. However, the Seller may modify this Purchase Agreement at any time
for other Buyers without notice to the instant Buyer.
Enforceability of Provisions
In the event that some provisions, terms, conditions of the Purchase Agreement
are held to be invalid or unenforceable, the remainder of the provisions that
are enforceable shall control. Additionally, Buyer and Seller agree that, if
any provision is found to be invalid or unenforceable, the arbitrating panel
will construe such provision to the maximum extent that it might be found to
be valid or enforceable.
Waiver of Breach
The Seller's waiver (failure to enforce) any term of this agreement shall not
be construed as a modification or an amendment to this agreement or constitute
a waiver of other breaches.
SELLER CONTACT INFORMATION
The Seller of this product is:
Real Freedom, Inc.
PO Box 48617
Tampa, FL 33646
By taking the affirmative step of purchasing of a product, service, or
membership Buyer attests to have fully read, understood, and accepted the
terms of this Purchase Agreement contract, and warrants to the Seller that
said affirmative digital acceptance shall be deemed to be the same as if you
had affixed your signature to this Purchase Agreement contract.
2021 Real Freedom, Inc.
Access To This Site
YOU MUST BE EIGHTEEN (18) YEARS OR OLDER TO ACCESS THIS WEB SITE. IF YOU ARE UNDER EIGHTEEN YEARS OF AGE, YOU ARE NOT PERMITTED TO ACCESS THIS WEB SITE FOR ANY REASON. DUE TO THE AGE RESTRICTIONS FOR USE OF THIS WEB SITE, NO INFORMATION OBTAINED BY THIS WEB SITE, FALLS WITHIN THE CHILD ONLINE PRIVACY ACT (COPA) AND IS NOT MONITORED AS DOING SO.
To access this site or some of the resources it has to offer, you may be asked to provide certain registration details or other information. It is a condition of your use of this site that all the information you provide on this site will be correct, current, and complete. If our Company believes the information you provide is not correct, current, or complete, we have the right to refuse you access to this site or any of its resources, and to terminate or suspend your access at any time, without notice.
Restrictions On Use
This site may be hyper-linked to other sites which are not maintained by, or related to, our Company. Hyper-links to such sites are provided as a service to users and are not sponsored by or affiliated with this site or our Company. Our Company has not reviewed any or all of such sites and is not responsible for the content of those sites. Hyper-links are to be accessed at the user's own risk, and our Company makes no representations or warranties about the content, completeness or accuracy of these hyper-links or the sites hyper-linked to this site. Further, the inclusion of any hyper-link to a third-party site does not necessarily imply endorsement by our Company of that site.
You hereby grant to our Company the royalty-free, perpetual, irrevocable, worldwide, non-exclusive right and license to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform, and display all content, remarks, suggestions, ideas, graphics, or other information communicated to our Company through this site (together, hereinafter known as the "Submission"), and to incorporate any Submission in other works in any form, media, or technology now known or later developed. Our Company will not be required to treat any Submission as confidential, and may use any Submission in its business (including without limitation, for products or advertising) without incurring any liability for royalties or any other consideration of any kind, and will not incur any liability as a result of any similarities that may appear in future Company operations.
You understand that our Company cannot and does not guarantee or warrant that files available for downloading from the Internet will be free of viruses, worms, Trojan horses or other code that may manifest contaminating or destructive properties. You are responsible for implementing sufficient procedures and checkpoints to satisfy your particular requirements for accuracy of data input and output, and for maintaining a means external to this site for the reconstruction of any lost data. Our Company does not assume any responsibility or risk for your use of the Internet.
The Content is not necessarily complete and up-to-date and should not be used to replace any written reports, statements, or notices provided by Company. Investors, borrowers, and other persons should use the Content in the same manner as any other educational medium and should not rely on the Content to the exclusion of their own professional judgment. Information obtained by using this site is not exhaustive and does not cover all issues, topics, or facts that may be relevant to your goals.
YOUR USE OF THIS SITE IS AT YOUR OWN RISK. The Content is provided as is and without warranties of any kind, either expressed or implied. Our Company disclaims all warranties, including any implied warranties of merchantability, fitness for a particular purpose, TITLE, OR NON-INFRINGEMENT. Our Company does not warrant that the functions OR CONTENT contained in this site will be uninterrupted or error-free, that defects will be corrected, or that this site or the server that makes it available are free of viruses or other harmful components. Our Company does not warrant or make any representation regarding use, or the result of use, of the content in terms of accuracy, reliability, or otherwise. The content may include technical inaccuracies or typographical errors, and Company may make changes or improvements at any time. You, and not our Company, assume the entire cost of all necessary servicing, repair or correction IN THE EVENT OF ANY LOSS OR DAMAGE ARISING FROM THE USE OF THIS SITE OR ITS CONTENT. Our COMPANY MAKES NO WARRANTIES THAT YOUR USE OF THE CONTENT WILL NOT INFRINGE THE RIGHTS OF OTHERS AND ASSUMES NO LIABILITY OR RESPONSIBILITY FOR ERRORS OR OMISSIONS IN SUCH CONTENT.
All of the information in this site, whether historical in nature or forward-looking, speaks only as of the date the information is posted on this site, and Company does not undertake any obligation to update such information after it is posted or to remove such information from this site if it is not, or is no longer, accurate or complete.
Limitation On Liability
COMPANY, ITS SUBSIDIARIES, AFFILIATES, LICENSORS, SERVICE PROVIDERS, CONTENT PROVIDERS, EMPLOYEES, AGENTS, OFFICERS, AND DIRECTORS WILL NOT BE LIABLE FOR ANY INCIDENTAL, DIRECT, INDIRECT, PUNITIVE, ACTUAL, CONSEQUENTIAL, SPECIAL, EXEMPLARY, OR OTHER DAMAGES, INCLUDING LOSS OF REVENUE OR INCOME, PAIN AND SUFFERING, EMOTIONAL DISTRESS, OR SIMILAR DAMAGES, EVEN IF COMPANY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. IN NO EVENT WILL THE COLLECTIVE LIABILITY OF COMPANY AND ITS SUBSIDIARIES, AFFILIATES, LICENSORS, SERVICE PROVIDERS, CONTENT PROVIDERS, EMPLOYEES, AGENTS, OFFICERS, AND DIRECTORS, TO ANY PARTY (REGARDLESS OF THE FORM OF ACTION, WHETHER IN CONTRACT, TORT, OR OTHERWISE) EXCEED THE GREATER OF $100 OR THE AMOUNT YOU HAVE PAID TO COMPANY FOR THE APPLICABLE CONTENT, PRODUCT OR SERVICE OUT OF WHICH LIABILITY AROSE.
Trademarks, service marks, and logos appearing in this site are the property of Company or the party that provided the trademarks, service marks, and logos to Company. Company and any party that provided trademarks, service marks, and logos to Company retain all rights with respect to any of their respective trademarks, service marks, and logos appearing in this site.
Information You Provide
You may not post, send, submit, publish, or transmit in connection with this site any material that:
Any passwords used for this site are for individual use only. You will be responsible for the security of your password (if any). Company will be entitled to monitor your password and, at its discretion, require you to change it. If you use a password that Company considers insecure, Company will be entitled to require the password to be changed and/or terminate your account.
BY ACCEPTING THIS AGREEMENT YOU WAIVE AND HOLD HARMLESS COMPANY FROM ANY CLAIMS RESULTING FROM ANY ACTION TAKEN BY COMPANY DURING OR AS A RESULT OF ITS INVESTIGATIONS AND/OR FROM ANY ACTIONS TAKEN AS A CONSEQUENCE OF INVESTIGATIONS BY EITHER RealEstateMogul LLC. OR LAW ENFORCEMENT AUTHORITIES.
© 2021 RealEstateMogul LLC.
Your privacy is very important to us. We want to make your experience with our company as enjoyable and rewarding as possible, and we want you to use our vast array of information, tools, and opportunities with complete confidence.
This Privacy Statement explains our views and practices concerning privacy, and how they may pertain to you as a user of our website.
All information transmitted, printed or otherwise submitted to Real Freedom Inc via this website shall be deemed to be the property of Real Freedom Inc and Real Freedom Inc shall be free to use such information for any lawful purpose as detailed herein.
This site contains links to other sites and we are not responsible for the privacy practices or the content of such sites.
We reserve the right to release such information to law enforcement or other governmental officials as we, in our sole and absolute discretion, deem necessary to comply with the law.
We automatically collect and/or track the following:
We use your personal, demographic and profile data to enhance your experience at our site and to enable us to present content we think you might be interested in. We use your contact information to send you information about our company and promotional material from our partners. We may also use your personal, demographic and profile data to improve our site, for statistical analysis, for marketing and promotional purposes (both via email and through using your email address for targeting on sites such as Facebook.com), and for editorial or feedback purposes for our advertisers. Information collected by us may be added to our databases and used for future telemarketing, SMS text-messaging, e-mails, display and native advertising or postal mailings regarding site updates, new products and services, upcoming events, and/or status of orders placed online. By using this site, you agree that you may be contacted in any manner contemplated in this section even if your number is found on a do not call registry, in-house list or similar registry.
If you choose to provide personal information, it will be used for the following purposes:
You may opt-out of receiving communications from us and/or our partners by not submitting your information. We also allow you to remove your information from our marketing lists. If you remove your information from our marketing lists it will no longer be used by us to send promotional correspondence to you. You can remove your information from our marketing lists by clicking on the “Unsubscribe” link at the bottom of every email we send you, or by sending your request, in writing, via email to: supportATrealestatemogulDOTcom (Please replace “AT” with @ and “DOT” with .)
The information and services provided to us or our affiliates, sponsors, and advertisers are not intended to be viewed by children (under 18 years old). No information collected from children is knowingly used for any marketing or promotional purposes whatsoever, either inside or outside Real Freedom Inc. No part of Real Freedom Inc’s website is structured to attract anyone under the age of 18.
If you have any questions about this privacy statement, the practices of this site, or your dealings with this website, you can contact us via email sent to: supportATdigitalmarketerDOTcom (Please replace “AT” with @ and “DOT” with .)
Real Freedom Inc is dedicated to ensuring compliance with the ‘Can-Spam Act’, which took effect January 1, 2004. You may receive email from Real Freedom Inc in the following circumstances:
Real Estate Mogul LLC
5023 W. 120th Ave, #102
Broomfield, CO 80020
(Please replace “AT” with @ and “DOT” with .)
Real Freedom Inc understands consumers’ concerns over the use of their personal information. We hope this information will relieve any concerns you may have regarding our email policies. Real Freedom Inc and its affiliated sites use only an “opt-in or opt out” method of obtaining customer information, and it is not our policy or desire to send unsolicited email. We obtain email addresses and personal information from third parties that follow the same set of policies. Real Freedom Inc email messages sent always include information about the origin of the emails and instructions on how recipients can unsubscribe from receiving future email messages.
From time to time, Real Freedom Inc will enter into an arrangement with a third party website to allow individuals to opt into our marketing program on those third party websites. In each case the third party websites have represented and warranted to us, among other things,
We hope this information satisfies any questions or concerns you may have regarding the email practices of Real Freedom Inc. If you have additional questions or wish to discuss this matter further, please contact us at: supportATrealestatemogulDOTcom (Please replace “AT” with @ and “DOT” with .)
© 2021Real Estate Mogul LLC
Real Estate Mogul LLC
5023 W. 120th Ave, #102
Broomfield, CO 80020
FROM PRESTON ELY - MY PERSONAL DISCLAIMER TO YOU
Hi - we do everything in our power to run a good, clean business and help people succeed.
We've been in business for nearly a decade. Our mission is simple: help 1,000,000 people live lives of greater freedom. That's what gives us juice and passion.
Unfortunately, there are people and companies who do bad things and make products that don't work at all or don't work as advertised. That behavior hurts everyone.
The bottom line is there is no such thing as magic. There is no magic unicorn that will appear on your doorstep and start pooping gold bars or giving you free money.
Just because people in this program have made lots of money doesn't mean or imply the same will happen to you. In business, and in life, there are no guarantees.
Any one of the people who we happen to feature in this program have a BIG WHY - they want to make a difference and help themselves, their families, their employees and customers succeed. They want more and they apply themselves, they get outside of their comfort zones, acquire new skills, work like crazy, make mistakes, and fail, BUT THEY DON'T GIVE UP.
They implement. They don't quit. They serve. They didn't blame someone or something else for their mistakes or failures - instead, they do the HARD WORK that it takes to make a difference.
They use our tools, systems, psychology, mindset, training, community and events to succeed.
If you're the type of person that isn't willing to roll up your sleeves, learn, explore, grow and focus on helping other people succeed, our programs aren't for you.
If you're a blamer, whiner, malcontent, or just downright lazy, our programs aren't for you.
But if the content is this program and our videos resonate with you - and you can see the possibility and potential that this can work for you, then WELCOME HOME. You're in the presence of REAL PEOPLE who are helping REAL BUSINESSES succeed, thrive and survive.
It would be both mine and my team's pleasure and honor to serve and support you so you can EARN MORE, LIVE MORE and GIVE MORE.
Preston Ely, CEO
FULL EARNINGS DISCLOSURE:
RealEstateMogul LLC. (The Company) does not guarantee income or success, and examples shown at RealEstateMogul.com do not represent an indication of future success or earnings. The Company declares all information shared is true and accurate, and any claims made of actual earnings or examples of actual results can be verified upon request.
The earnings, revenue and profit results that a customer will generally achieve in circumstances similar to those depicted in the endorsements and testimonials on this site depend on many factors and conditions, including but not limited to, work ethic, learning ability, use of the products and services, business experience, daily practices, business opportunities, business connections, market conditions, availability of financing, and local competition, to name a few. Because of impediments due to any one or more of the foregoing and other factors, it is generally expected that no earnings, revenues or profits will be achieved with the use of any products or services advertised on this site in circumstances similar to those referenced in any endorsement or testimonial.
Each of the purchasers of our products and services who have provided their endorsement or testimonial for use on this site have received a refund in the amount of the cost of the product and service in exchange for their endorsement or testimonial.